In celebration of Tourism Week 2009, I would like to present a series of posts that will provide you with the basic tools you’ll need to take the leap to on-line marketing and sales for your tourism business.  Although the principles are shared across many industries, I will be referring to tourism specific terms and technologies. The first in my series is about the costs associated with developing your website.  There are a number of...

Cadabra Limited Product Description: Cadabra is creating a worldwide online travel agency specializing in experiential tour planning by combining its innovative software with a network of destination expert inbound tour operators. Cadabra’s Web-based technology allows consumers (or travel agents) to research, plan and book all aspects of complex multidestination touring type travel itineraries in one place including accommodation, activities,...

AdventureLink Inc. Product Description: AdventureLink is the first global distribution and reservation network for the adventure travel industry estimated to be worth $150 billion globally. This industry is continuing to grow at 10 to 12% per year as the baby boom generation ages and demands more experiential travel opportunities. AdventureLink has created the largest database of its kind with over 50,000 trips currently and will grow to over...

Part of the purpose of being at the PhoCusWright 2008 Conference was to get the word out about the travel innovations that were being demonstrated at the Travel Innovation Summit. To that end, I’ve finally been able to add the videos of the demonstrations to YouTube and gathered them together into a single playlist. Feel free to view, embed, link, comment and otherwise share the videos with others. For some of these innovators, the...

The PhoCusWright 2008 Travel Innovation Summit was a showcase for two major types of websites.  The first was Vacation Rentals, undoubtedly because of the recent PhoCusWright study about Vacation Rentals, and the second was trip planning.  There were a number of trip planning tools represented at the show including: Cadabra FoggLight (Home & Abroad) TravelMuse Uptake TripSketch PlanetEye Triporati NileGuide This graph shows trends in...